Thursday, 20 October 2016

PPP / Seek Lo

In 2008, my first ever twitter name was 'seeklois', with the concept that people will 'seek' out what I am doing. 

Revisiting this, this concept could be a less intrusive way of leaving out my last name within the focal identity, as opposed to last years crude branding which I feel does not represent me as a designer as much. This is a name I am familiar with and like the sound of, yet it does not mean I'm hiding my last name. It's almost a design motto, - seek me out for some sick graphic design. Seek me out to hire me. Self branding has to really try and capture you as a person and a designer which I feel this name will.


I will be refining my icon from last years branding as I also felt this suited the dark nature of my work, and also looks like an upside down L (bonus). Now that the name is established I will focus on creating and refining my self identity.

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